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"We never expected to be a UEFA Champions League sponsors for 21 years", says senior Ford marketer Mark Jones, ahead of this year's final, while other sponsors undertake an array of marketing activity.
Chris Moon, Fallon's head of analytics, has been hired by Rainey Kelly Campbell Roalfe/Y&R in the same role.
A giant video wall projecting videos and imagery of holidays will form the centrepiece of the next generation Thomson store that will include an "Advice Bar" and diner-style booths.
MediaCo Outdoor is preparing to launch an interactive network of 20 digital touchscreens with Manchester City Council called CityLive.
FT. LAUDERDALE, Fla., May 24, 2013 /PRNewswire/ -- iTalk Inc. (OTCQB: TALK) (OTCBB: TALK) ("iTalk" or the "Company") is pleased to announce that they have engaged ESPN Deportes to conduct a multi-phase advertising campaign promoting the Company's new iData 4G Mobile Broadband Hotspot service.
CALGARY, May 24, 2013 /CNW/ - Bengal Energy Ltd. (TSX: BNG) ("Bengal" or the "Company") is pleased to announce that Cuisinier 11 ("Cuisinier 11"), the fourth well in the 2013 Cuisinier appraisal drilling campaign on the Barta sub-block portion of Authority to Prospect ("ATP") 752P in the Cooper-E
AMARILLO, Texas, May 24, 2013 /PRNewswire/ -- Hastings Entertainment, Inc. (NASDAQ: HAST), a leading multimedia entertainment superstore retailer, will hold its 24th annual Madge Marmaduke Scholarship Golf Tournament on Thursday, May 30, 2013 at the Ross Rogers Golf Club in Amarillo. This...
Naperville, Ill., May 24, 2013 /PRNewswire-iReach/ -- Honda and Toyota have been battling for a long time across many different vehicle segments. One of the most heated and longest lasting battles have been between the 2013 Toyota Camry vs. the 2013 Honda Accord. These mid-size sedans...
SCOTTSDALE, Ariz., May 24, 2013 /PRNewswire-iReach/ -- United Planners Financial Services (UP), a national RIA and independent broker-dealer partnership with more than 350 advisors nationwide, will announce its new acquisition and succession program at the firm's National Annual Partners...
DALLAS, May 24, 2013 /PRNewswire-iReach/ -- "We offer the best personal loans in the market" -- almost every lender has a similar claim in its marketing collateral and ad pitches. In an over-crowded marketplace, it is hard to sort the lemons from the apples and most borrowers invariably...
WINSTON-SALEM, N.C., May 24, 2013 /PRNewswire-iReach/ -- Prudential Carolinas Realty, Prudential York Simpson Underwood Realty and Prudential Yost & Little Realty, have introduced an exciting new automated postcard marketing campaign for new listings. The postcards, which are...
Wieden & Kennedy London has picked up the global advertising account for the Mondelez medicated confectionery brand Halls.
There may come a time when you want to hug a co-worker. That's OK, just make sure you're familiar with the rules.
Each week, Geben will compile and share some of our favorite PR and social media articles. As we close out this new week, here are some of this week?s must-reads: Why the Sharing Economy is Growing Seven Elements Creative Teams Share Brainstorming: 3 Reasons Why Everything You Know is Wrong How Method Home is Simultaneously [...]The post Geben Communication’s Must Read Articles – Week of May 20th appeared first on prTini.
A little more than a year ago, I met the one and only Brian Tudor. He attended SocialSlam when I keynoted, introduced himself, and we became fast friends. In fact, he hired us last summer when he was the senior Internet marketing manager for LasikPlus and we had a grand old time working together until he left for InteractOne as their vice president of Internet marketing The post #FollowFriday: Brian Tudor appeared first on Spin Sucks. Related Stories#FollowFriday: Aimee WestAnswering the Top Five Social Media Questions Marketers AskSocial Media Networks: Robot Friends with Off Switches
Pre-tax profit at the Telegraph Media Group (TMG) was up nearly 5% in 2012, according to the company's end-of-year accounts.
There?s more to writing a press release than the average person thinks. Not only is there a particular format to follow (headline, summary, date, content, about the company), but there are also a set of standard procedures you should adhere to. This is known as ?Proper AP Style.? No clue what that means? If not, read [...]
The Guardian is set to change its numerous domain names including guardian.co.uk to theguardian.com as part of a shift to a global digital newsbrand and ongoing expansion in the US and Asia-Pacific.
Guardian Media Group has appointed Ronan Dunne, chief executive of Telefónica UK (O2), as a non-executive director as the publishing group continues to pursue its digital-first strategy, and one that is increasingly focused on the mobile space.
The secret to a successful life is the humble porridge oat as sworn by world famous names. Learn just what is it that?s sent Brits porridge mad in our infographic
The London Evening Standard has picked McCann London to promote its upcoming local TV channel, London Live.
With domination of the UK market and increased demand from across Europe, mobile event screen specialists ADI.tv are enhancing operations with the creation of an office in Reims, France. As part of t...
Social video expert Be On evaluates the latest viral campaign from Domino's.
The latest viral video hits from Sony PlayStation, Louis Vuitton and Old Spice.
GolinHarris London has appointed James Bickerton as its first creative technologist.
Jo Hagger, the European vice-president of marketing at SapientNitro, is joining headhunting firm The Lighthouse Company as the head of technology and content search.
David Blunkett fears Britain's political atmosphere. Capcom shows how to avoid public outrage. Nutella cancels its own celebratory day. Guardian.com to launch.
Twitter is targeting TV advertisers with a new system that will identify people who are tweeting about a brand's ads.
…who put sugar in my cappuccino before adding the milk. Makes all the difference to the taste and meant I caught the 7.57 to Bristol without having to hurl myself down the escalator. We hate …the fact that doing my bit to save the planet and allowing me time to “work” by “letting the train [...]
Virgin Media has signed a deal to sponsor the Glasgow 2014 Commonwealth Games, with brand ambassadors Usain Bolt and Mo Farah likely to star in the brand's marketing to support the event.
Whether you?re a coffee-gofer or an all-around team lackey, interning has become a right of passage for budding communicators. A look at how the job has evolved.
Procter & Gamble (P&G) chief executive Bob McDonald is to step down from his role, with predecessor AG Lafley set to return to the top job at the FMCG giant.
Vizeum UK has hired Mindshare managing partner Ben Sutherland as its head of performance, replacing David Beale.
The Guardian is looking to reposition itself as a global brand, with the decision to consolidate its digital presence around a single international URL, TheGuardian.com.
Done + Dusted, the company behind T4's long-running On The Beach festival, has drafted in House PR to promote its latest venture.
The Ramblers, Britain's walking charity, has appointed Kindred to conduct a communications audit following a pitch.
Cloud computing company Appirio has called in 3 Monkeys to help grow its business in the UK.
People want to simplify their lives and take advantage of what it is new in order to gain time and have access to relevant information, or at least that is what recent researches reveal. Mobile commerce ? mcommerce ? is gaining more and more users as an April survey of US mobile internet users conducted by AYTM Market Research presented by emarketer shows.
Promoting Content with Google+ SocialMediaToday ? May 18, 2013 Facebook and Twitter are two great social media platforms that bloggers use to spread the word about new and existing content. However, Google+ can be beneficial to use as well, since it has…
When you are on top of the world, most people probably imagine that your life is carefree. To an extent, life is good at the top until one looks down and see the competitors vying to knock you off, restrict you, or otherwise challenge you. Such is the case for Google these days. The world?s largest search engine faces constant competition at home from Microsoft with its ?Bing it On? challenge, restrictions in the emerging market in China, and a seemingly endless row of legal battles in Europe.
The news that Ford Australia will no longer make cars may not be something everyone in the world takes note of, but auto enthusiasts, economists, and particularly Australians certainly should. The decision to close two plants, ending production for the famous auto giant in Australia, should be a wake up call, a signal that the Great Recession is still on.
A nicely laid out résumé and a sharp outfit can certainly help you land that first gig in PR, but neither of those things will make up for not doing your homework.
Tailor your content directly to your customers with the help of this June 24-26 conference.
Every Landlord’s Nightmare We understand your situation. You have a property but it is not bringing you the guaranteed rent income you need. Your tenants never pay their rent on time. Th...
Just a few notes about some favourites. This weekend the annual John McGahern International Seminar takes place in Carrick on Shannon and Aughawillan (I hope to make it there one year). This prompted a nice article in the Irish Independent last week. I loved this bit: The people he lived among seem hardly surprised by the attention. On the day Margaret Thatcher's death was announced, it was a talking point as John Fox chatted to customers pumping diesel into plastic containers at his garage in Ballinamore. A car was waiting for fuel at the pump, but John was good humoured...
The most explosive writing since the Willie Lynch Letter. Mozart, a self professed Uncle Tom has written the only self help book of its kind. Mozart Boukman is a reformed outspoken belligerent black man with a chip on his shoulder...
Digital Shoreditch has been taking place all week at the local Town Hall - a venue used to bring members of the community together to share the latest news and to shape their future. In turn, Digital Shoreditch brought people together from all walks of life but with a shared interest in digital. The aim? To get people sharing ideas, collaborating, as well as [...]
Double XXposure and Tara Thomas Agency is proud to announce 107.5 WBLS Welcomes Doug E. Fresh to the the WBLS Family as Host of His own Classic Hip Hop Show Doug E. Fans of rap Icon and beat box legend Doug E. Fresh will soon be...
Journalism isn?t always this trivial?or shouldn?t be?but renewed debate among editors and writers on which spelling of the word is correct is a reminder of what?s most important.
?Show me a good loser, and I’ll show you a loser.? ? Vince Lombardi M&C Saatchi PR has been selected as the retained PR agency for Ubersense, the leading video analysis community for sports coaches and athletes. The appointment adds to the agency?s roster of consumer technology clients. Ubersense is a Boston-based company that has developed two apps which enable athletes to reach their full potential through video analysis and social collaboration. Both Ubersense Coach and Ubersense Golf include precision slow-motion, screen drawing (telestration), side-by-side comparisons and easy sharing. Backed by Google Ventures and Atlas Venture, the Ubersense apps have already had over one million downloads with more than 205,000 monthly users around the world. The team, led by SVP Sandra Carreon-John and VP Richard Barker, will oversee PR strategy for the brand, with a focus on developing presence for Ubersense amongst sports, consumers and media. With a number of well-known technology client...