PR & Marketing News

Four questions to stop you 'Walkers-ing' into a UGC nightmare

1 day ago

Seeing Gary Lineker jovially greeting images of Josef Fritzl, Jimmy Savile and Fred West was probably enough to make Walkers' social media team pepper their computer screens with hastily ejected remnants of Mediterranean Lightly Salted 100 per cent Olive Oil potato chips.

Watch: Engine jams with E.ON and Gorillaz to launch solar-powered video

1 day ago

A number of Engine-owned agencies have joined forces with energy provider E.ON and virtual band Gorillaz to launch a solar-powered music video and studio space.

Publicis Groupe combines creative, media and PR teams for P&G

1 day ago

Publicis Groupe has formed a combined team of people from Saatchi & Saatchi, Leo Burnett, Publicis Worldwide, Publicis Media, and MSL following its win of the consolidated Procter & Gamble UK media account.

PRWeek UK Awards 2017: still time to enter the industry's premier awards

85 days ago

There's still time to enter the 2017 UK PRWeek Awards, with Thursday 8 June the deadline for submissions for the sector's most prestigious awards ceremony.

Former Trinity Mirror director Hollinshead launches agency with ex-employer a...

1 day ago

A former board director at media owner Trinity Mirror has launched Glasgow-based PR and comms firm Hollicom, with his former employer on its client roster.

Former Sun journalist Ben Jackson first of several 'high profile' hires at Fr...

2 days ago

Freud Communications has appointed former Sun journalist Ben Jackson as associate director, the first of a number of new 'high profile' hires at the agency.

Flack on Friday: Crunch time for Walkers, just the fax on AVEs, screaming bil...

1 day ago

In Flack this week: Labour donation question, AVE debate keeps rolling, another Walkers blunder, and which PR agency has issued a floral threat to cyclists (sort of)?

Why is big pharma still labelled a bad egg? This is a job for communications...

1 day ago

If consumer and - most importantly for pharma - professional audiences are ever going to relate to the industry, agencies need to increase their efforts to build trust, inspire and inform.

#WalkersWave campaign goes awry as Lineker is snapped with Harold Shipman and...

2 days ago

A social campaign by Walkers Crisps asking fans to submit selfies which are then inserted into a video with ambassador Gary Lineker has gone awry, with several Twitter users sending in photos of notorious criminals.

Former Citizen Relations director Mark Walsh joins Ketchum as consumer chief

2 days ago

Mark Walsh, formerly a regional director at Citizen Relations, has been appointed consumer director at Ketchum London.

In brief: Havas buys Indian health shop, Huawei comms VP departs, Clarion win...

3 days ago

Havas buys Indian health shop, Huawei comms VP joins VEON, Clarion wins Wickes, and more from PRWeek UK.

Hills Balfour beats incumbent to win $1m UK PR brief for Brand USA - but tour...

2 days ago

Hills Balfour has unseated five-year incumbent Black Diamond to win the UK travel marketing and PR contract for Brand USA - but the tourism body faces elimination by the President Trump.

How much do charities spend on comms? Study reveals budgets and staffing levels

3 days ago

The UK's largest charities spend, on average, more than 700,000 on comms per year - on top of the salaries earned by their increasingly large teams.

The news is broken - but let's not try and fix it

2 days ago

Our challenge is to see the changes, particularly via social media, and adapt; because a great story always cuts through, wherever you want your client to be.

Grayling UK back in the black as owner Huntsworth predicts strong 2017

2 days ago

The UK arm of Grayling has returned to profitability, with a "large part" of the PR agency now profitable globally, owner Huntsworth announced this morning.

Mark Truby in the driver's seat: 'I love to find great stories and bring them...

3 days ago

The incoming global comms leader at Ford talks about how the automaker can attract Silicon Valley talent, the advantages of his background as a journalist, and new CEO Jim Hackett's unique problem-solving approach.

'If you only market to Londoners you're delusional': Unilever and Golin urge ...

3 days ago

PR and brand marketing professionals were urged to look beyond London and stop ignoring people outside of the capital, at an event organised by Golin last night.

'RIP beloved friend': Martyn Hett of Rumpus PR confirmed dead after Mancheste...

3 days ago

An employee of independent PR agency Rumpus has died after the terror attack in Manchester, it has been confirmed.

Teneo buys Brussels-based agency Cabinet DN

22 days ago

Teneo Holdings has continued its acquisition spree by buying Cabinet DN, the Brussels-based public affairs and strategic communications firm.

Pegasus opens Macclesfield office and rebrands one year on from acquisition

3 days ago

Healthcare specialist Pegasus has announced an agency rebrand and the opening of a new office in Macclesfield, a year after it was acquired by FTSE-listed healthcare services firm UDG.